Heyo

The future is here. Culture ticks by the nanosecond and there is no such thing as offline. The ways we communicate with one another are radically mutating, and failing to leverage today's trend and forecast will soon prove to be detrimental for any individual or brand. At this point, one must always be planning for the day after tomorrow. How will our on and offline worlds permeate each other, and how is our relationship with technology influencing the manner in which we regularly think and behave? These are the questions I regularly obsess over.

I am currently a Strategist at M&C Saatchi Mobile, with a deeply rooted passion for understanding how the internet is affecting mind, behavior, culture and business. Graduating from Franklin & Marshall College, I completed the first-ever joint-major in Psychology and Film & Media Studies while concentrating in Online Behavior.

On top of trend forecasting and stategizing at M&C, I am growing PRSNL Branding, which provides emerging professionals creative digital strategy to enhance their online identity, and running On Advertising as Editor in Chief, Medium's number one publication for advertising, marketing and branding.

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